New videos for IRUM Day 2025

We’re excited to share two inspiring new videos to mark International Rational Use of Medicines Day 2025—highlighting voices from across the globe who are championing safer, smarter, and more equitable medicine use. Rational Use of Medicines: Why It Matters Globally...

IRUM Day resources now available in multiple languages

To support this year’s International Rational Use of Medicines (IRUM) Day on 7–8 July 2025, fact sheets and media releases are now available in multiple languages. These resources are free to download and can be used to raise awareness, promote events, or engage media...

Help us share the message – IRUM Day posters are here!

Four posters have been designed for IRUM Day and we encourage you to use these in your local workplace and health facilities. These posters/graphics have been produced in English. Translation is not straightforward, but if you wish to translate the text we can provide...